Thrill_Seeker_Rimmel

In one of the busiest bars in Palermo, Buenos Aires, we launched Thrill Seeker, the new mascara from Rimmel.

We invited 100 influencers to be part of an epic night, where music and stage design were the main highlights. The event included more than five photo-worthy spaces, a live show with singers and dancers, product sampling, and interviews with the guests. Additionally, a customized cocktail bar was offered based on the campaign concept.